Government Public Procurement: A Guide
Business to government (B2G) is a business ideal that refers to businesses that are selling their products or services to the government. Sometimes it also refers to businesses that are transacting with government agencies. The B2G is the way in which businesses use to get a tender from the government to supply the government with various services as well as products that the government needs. Through the B2G system, some businesses win a tender to supply the government with materials or services that enable the government to meet its obligations their citizens. It is through B2G system that the government makes some purchases either to goods or services that they need in order to serve their citizens. The companies that trade with the government communicate to the government through their agencies or state organs.
Currently the interested businesses to government activities are being conducted through the internet through real-time bidding. Through the businesses that trade with the government, the government can get some vital goods and services necessary for their service to the nation. The B2G is also referred to as the public sector marketing. It is important for any government to follow the procedures enclosed in federal, state as well as the local arena. The government must use the vetted suppliers, the vetted and negotiated contractors following some laid down procedure.
In the current era of technology all the government tenders and bids are through the current technology. For the government to the carry out any purchases, it must use the well-structured communication system which is known as an integrated marketing system. It also uses the strategic public relations as well as electric marketing. All state organs that are relevant to the procurement must get the information before purchasing starts. Other than notifications, the government agencies must approve the purchase before the deliveries are done. The contract should state when the supply should start and when it is supposed to be terminated and that should be done without failure. Before any government tender is awarded to any business there must be evidence that the business will be able to supply the goods within the stated period without any delays.
All those who have the services and the products that the government needs, they have to place their bid for the tender. The business must be communicated through the various available communication platforms including social media. Most companies do not emphasize social media like FaceBook, Twitter among others.
Through procurement procedures, the government can buy whatever services or materials that they want. The government can only buy up to certain amounts, and the companies should be able to supply all that before they get the tender. The government will also operate on certain tight deadlines and failure to meet the deadlines in a license to lose the government tender.